Elif Akaydin, an Istanbul native, entered the fashion world as a belt designer for Calvin Klein and St. John brands.
Elif has explored every layer of the fashion world over the years and her experience has flourished in a multi-faceted nature. Becoming a buyer for a fashion boutique named “Institute” in Soho, New York for several years allowed her to expand her vision and to become the assistant designer for Judy Ross Textiles. At Delfino Boutiques, a New York specialist in women handbags, she started to explore the world of fashion accessories. Elif has enjoyed collaborating with the wardrobe departments of some big Hollywood Productions.
In 2005, Elif decided to pursue her utmost passion for accessories and handbags under her own brand and created a handbag line under the name “elif NY”. After having gained experience in the fashion accessories industry, Elif launched her hand-crafted and exquisite fashion accessories brand “Patent of Heart” in 2014.